{"product_id":"the-prime-shirt","title":"The Prime Shirt","description":"\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eUNFORGETTABLE COMFORT, ALL DAY LONG\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eProper Men shirts are \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003especially designed for men\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThanks to the \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003etailored, athletic fit\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eultra-stretch fabric\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, you can enjoy all-day comfort without the shirt clinging to your body.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eThousands of men call this \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ethe most comfortable shirt\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e they have ever worn. 🏆\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eWith shaping stretch, breathable fabric, and a fit that moves with you, the comfort feels almost custom-made.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0770\/0427\/6038\/files\/1_cdc1b32a-e2dc-46e7-b5c7-17a1d797d05e.jpg?v=1788971958\" alt=\"\"\u003e\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003ePREMIUM MATERIALS BUILT TO LAST\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eEnjoy a \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ehigh-quality, breathable stretch fabric made from 100% PET\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and a refined third-generation fit.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eLightweight, yet \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003emade to last\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. This shirt moves smoothly with you and is designed to \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003etranscend trends\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eIt radiates \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eeffortless style\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e and \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003enatural confidence\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e, with a look that is entirely its own.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cem\u003e\u003cspan\u003eA clean, athletic fit for optimal freedom of movement in everyday life.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0770\/0427\/6038\/files\/2_5dbbb154-bce0-4cce-8dd6-1ab6319a8ffc.jpg?v=1788971957\" alt=\"\"\u003e\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eWEAR IT FOR ANY OCCASION\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWith Proper Men shirts, \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eyou can wear them almost anywhere\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eFrom morning appointments to weekend plans, \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003eyou’ll always look sharp and well put together.\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e Why? Because they suit virtually any occasion.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNo stiff, shapeless shirts that let you down. These shirts \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003emake you look good\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e. And \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003ewhen you look good, you feel good.\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e And when you feel good, you can \u003c\/span\u003e\u003cstrong\u003e\u003cspan\u003etake on anything\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e.\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cem\u003e\u003cspan\u003ePerfect to pair with chinos, shorts, jeans, and almost anything in between.\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e\u003cp\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0770\/0427\/6038\/files\/15_38c5dc1b-1faf-46ea-8324-27e1eb3dd16f.jpg?v=1788970090\" alt=\"\"\u003e\u003c\/p\u003e\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eFEATURES\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\u003cul data-spread=\"false\"\u003e\n\u003cli\u003e\u003cspan\u003ePremium tailored shirt\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003e60% combed ring-spun cotton \/ 40% polyester jersey\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFabric shrinks minimally, approximately 5%, when tumble dried on low heat\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eClassic side seams for an optimal look and fit\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eSoft label: the label is printed inside the shirt for maximum comfort\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eFIT\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\u003cul data-spread=\"false\"\u003e\u003cli\u003e\u003cspan\u003eModern, athletic fit.\u003c\/span\u003e\u003c\/li\u003e\u003c\/ul\u003e\u003ch2\u003e\u003cstrong\u003e\u003cspan\u003eYOUR SATISFACTION IS OUR HIGHEST PRIORITY – 100% SATISFACTION\u003c\/span\u003e\u003c\/strong\u003e\u003c\/h2\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eWe proudly offer a 100% satisfaction guarantee on every order. Try our products completely risk-free for 30 days.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eBenefit from reliable shipping, personal customer service, and secure payment methods. To us, you are more than just a customer.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cspan\u003eNeed help? Our support team is available 24\/7.\u003c\/span\u003e\u003c\/p\u003e\u003cp class=\"isSelectedEnd\"\u003e\u003cstrong\u003e\u003cspan\u003e✓ Limited-time offer\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e – Ends today!\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e✓ Free shipping\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e on all orders\u003c\/span\u003e\u003cbr\u003e\u003cstrong\u003e\u003cspan\u003e✓ Easy returns\u003c\/span\u003e\u003c\/strong\u003e\u003cspan\u003e with a 30-day trial + 1-year warranty\u003c\/span\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003e\u003cspan\u003e*Not available in stores\u003c\/span\u003e\u003c\/em\u003e\u003c\/p\u003e","brand":"mysite","offers":[{"title":"Black \/ S","offer_id":55624240791893,"sku":null,"price":23.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ M","offer_id":55624240824661,"sku":null,"price":23.0,"currency_code":"GBP","in_stock":true},{"title":"Black \/ 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